JOB SUMMARY: The Public Relations Coordinator works directly with the Director of Media Relations to further the ongoing development and implementation of external communication. This position will assist in implementation of a strategic communications plan to educate, motivate and engage audiences on initiatives, business strategy and objectives. This position will do daily media shoots and write press releases to assist Director of Media Relations and VP of PR in fostering positive working relationships at the local, regional and national levels with the media. This position will ensure clear and concise messaging, that is consistent with Avera's overall mission and public relations objectives. Additionally, this position will assist in media training, media partnerships (KSFY Medical Minute), regional press releases, video production and will assist at events, as needed.
REQUIRED EDUCATION and/or EXPERIENCE:
- Bachelor's degree in journalism, business administration, English or related degree from a four-year college or university and one to two years related experience or equivalent combination of education and experience required.
REQUIRED CERTIFICATION, LICENSURE, and/or REGISTRATIONS:
- This position requires a valid driver's license and that the employee is insurable by the Avera Health automobile liability insurance carrier.